About Equipment Base

Equipment Base is dedicated to bringing equipment companies and customers together online. Understanding how potential customers are searching for and interacting with equipment websites has been our only focus in the 10 years we have been working with construction equipment companies.

Our Philosophy

Equipment Base believes that the number one goal for a website should be to increase sales. A website is not just an online store-front, it is an extension of your sales force that works around the clock and can be positioned to reach potential customers right at the time they are ready to purchase. The Equipment Base platform serves as a one stop shop for local internet marketing by connecting the dots from website creation & optimization to distribution in the myriad of local channels to tracking and following up on potential customers.

Inventory management, email & phone call tracking, website traffic reports. Equipment Base strives to demystify online marketing and give every equipment dealer a clear understanding of how to maximize their online presence.